How Marketing Can Partner With HR To Build Better Employee Experiences
Many of the tools in the core marketing tool kit can be game-changing when put in the hands of our HR colleagues.
How a personalized AI tool helped one marketing firm get 20 times its return on investment
Jasper is using AI to create personalized marketing content to target companies that might be interested in its products.
Impacts3d
9 E-commerce Marketing Strategies to Skyrocket Your Sales
The e-commerce landscape is rapidly evolving, driven by technological advancements and changing consumer behaviors. As the ...
5 Tips For Building An Effective 2025 Marketing Plan
As you prepare your business for 2025, commit to understanding both your business goals and your audience’s expectations.
Marketing Dive3d
3 critical gaps that are sabotaging your marketing plan
Every year, marketing teams grind through “planning season,” hoping to finally deliver results that leadership wants. Yet, ...
How PopSockets is revamping its marketing strategy under former Crocs exec to reach Gen Z
PopSockets is aiming to restore its pop culture relevance of the mid-2010s by repositioning itself as a lifestyle brand.
Demand Intelligence: Empower Your Strategies With Actionable Data
Harness demand intelligence to target the right prospects – demand campaigns have immense potential to amplify an ...
Printing Impressions11h
GPA Names New Senior Vice President of Marketing and Corporate Strategy
Bringing more than two decades of experience, Kim Hajec joins GPA as the new vice president of marketing and corporate ...