Lizard Skins now makes themed grips for special events such as Jackie Robinson Day. It sells grips with Trout’s name and No. 27 inscribed on the tape. The business grew and grew some more.

Iconic US brand Lizard Skins is celebrating its 30th year in business in 2023, now as an industry leader in grips and bar tape. Founded in a garage in Utah in 1993, Lizard Skins started out providing ...