Jayson Tatum is the face of the Boston Celtics. He is their best player and is the first player you think of when you think of the modern-day Celtics. Tatum is the best overall player that the Celtics have, even though Jaylen Brown is also really good. Brown is the reigning NBA Finals MVP, but Tatum is still the face of the Celtics.

Of course, it depends on what one means when one says such a thing. If scoring is the measuring stick one uses to point to greatness on a basketball court, there are likely several players with a greater claim to that honor.