How a cute Japanese icon turned into a $6b industry
AP Kitty’s popularity is emblematic of the global craze for cute things. In Japan the phenomenon, known as kawaii, dates back ...
朝日新聞社15d
At 50, Hello Kitty is as 'kawaii' and lucrative as ever
“Shrewd” is how Mika Nishimura, a design professor at Tokyo’s Meisei University, describes the way Hello Kitty conquered the worlds of commerce, fashion ... of “kawaii,” which is ...
CNN on MSN16d
Hello Kitty at 50: The mouthless face that launched an $80 billion empire
She has been a UNICEF ambassador, a special envoy for Japan’s Foreign Ministry and the subject of themed restaurants, cafes, ...
EDP 2412d
Japanese and kawaii themed pop-up coming to Norwich Market
A new pop-up selling Japanese street fashion, jewellery and character merchandise is coming to Norwich Market.
Hello Kitty at 50: The rise and rise of the kawaii character and why you see it everywhere
Hello Kitty turns 50 on Friday. Befitting a pop icon at midlife, the bubble-headed, bow-wearing character's fictional ...
The Star11d
A quintessential ‘kawaii’ export
“Shrewd” is how Mika Nishimura, a design professor at Tokyo’s Meisei University, describes the way Hello Kitty conquered the worlds of commerce, fashion ... of “kawaii,” which is ...
Japan Today1mon
Pizza Hut Japan creates 'landmine' pizza to celebrate Japan’s dark 'jirai-kei' fashion
You’re not gonna eat me because I’m not cute, right?” pouts the promotional image. Don’t worry, though, because it’s not filled with explosives. Instead, the landmine-type Pizza gets its name from the ...
At 50, Hello Kitty is as 'kawaii' and lucrative as ever
“Shrewd” is how Mika Nishimura, a design professor at Tokyo’s Meisei University, describes the way Hello Kitty conquered the ...