The concept of a unicorn has been around since the dawn of antiquity. An image of a mythical creature with a single horn stampeding around may be one of the few things as recognizable to school children in the present day as it would be to ancient Greek merchants.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and content measurement, audience insights and product development. List of Partners (vendors)