The executive summary is the most important part of any sales proposal. Here's how to make sure that it gets read. Here's how to make sure that it gets read.

Executive Summary. Overview. ... The Report Card is designed to identify colleges and universities that are leading by example on sustainability.

If your sales process involves proposals, you must be able to write a winning executive summary. If it's lame, the proposal goes unread; if it's hot, readers will think "YES!"; before they get to ...