King, Charles, III, and Das Narayandas. "Coca-Cola's New Vending Machine (A): Pricing To Capture Value, or Not?" Harvard Business School Case 500-068, February 2000. (Revised December 2000.) ...

Coca-Cola is availing itself of the growing trend toward Wi-Fi use by smartphone owners with a new strategy to enable wireless connectivity through its branded vending machines. The Wi-Fi-enabled ...

Coca-Cola believes the service will be a hit with people who routinely buy drinks at outdoor vending machines, and has attained the initial target of having 100,000 subscribers by the end of the year.

NEW YORK - A Coca-Cola exec at the 2011 Mobile Marketing Forum discussed the company's SMS-enabled vending machines that let consumers pay for beverages using their mobile devices. Doug Busk, mobile ...

Many couples may have recently encountered an invisible Coca-Cola vending machine, the Daily Mail reported Wednesday. For Valentine's Day this year, Coca-Cola installed a special vending machine ...

During the “Mobile Commerce: Future of Retail” session, executives from Coca-Cola ... rolled out cashless vending to tens of thousands of machines and plans to double the number in 2013 ...

Brands that are typically stocked in vending machines - Pepsi, Coca-Cola, Nestlé for example - are facing the same challenges and said they are raising prices on the consumer site to offset ...

What will happen if you mix Mentos and Coca Cola in the Shredding Machine? Harris Retakes Lead in Critical Swing State: Polling Average Here are 4 common pitfalls American retirees are getting ...