It may sound counterintuitive, but one of the most useful things many executives can learn about their company’s competitive advantage is that they don’t have one — and there’s nothing wrong with ...

Many books and articles support the view that an organization ... This approach is necessary, according to Martin, to maintain long-term competitive advantage. As the dean of the Rotman School of ...

Jones, Geoffrey and Khanna, Tarun 2006. Bringing history (back) into international business. Journal of International Business Studies, Vol. 37, Issue. 4, p. 453.

Shank, John K., and Vijay Govindarajan. Strategic Cost Management: The New Tool for Competitive Advantage. New York: Free Press, 1993. ("It's time for management accountants to be players with the ...

Heskett, James L., W. Earl Sasser Jr., and Joe Wheeler. Ownership Quotient: Putting the Service Profit Chain to Work for Unbeatable Competitive Advantage. Harvard Business Press, 2008.