UW-Madison and its license retail manager, Fanatics, withdrew from the case, giving control of "buckynomics" and ...

While the Wisconsin vs. Oregon football game will hold most fans’ attention, Saturday’s matchup also brings together two of ...

"I could give one shake of a badger’s tail about the University of Wisconsin," Hirs said about the fight UW-Madison initiated earlier this year. "It’s better to call him Bucky the Troll ...

Here is Why is Bucky Badger called Bucky. The reason Bucky Badger is called "Bucky" is a shortened and affectionate nickname derived from "Buckingham U. Badger," which was the winning entry in a ...

The University of Wisconsin-Madison has lost a federal trademark fight against a Texas economist ... argued the terms encroached on its use of Bucky Badger, the university's beloved mascot.